Antonio Bruzzone
CEO
- Company:
- BolognaFiere S.p.a.
- Country:
- Italy
- Biography:
- Antonio Bruzzone is a highly experienced executive in the trade fair and commercial sectors. His career has been marked by significant achievements in strategy and management. Born in Genova on September 6, 1967, he has built a solid academic and professional background, leading him to top positions in some of Italy’s most prominent trade fair organisations.
After earning a degree in Political Science from the University of Genoa with top honours, he began his professional journey with experiences in journalism and the Italian Navy.
In 1995 he joined Genoa Airport, where he managed and developed commercial activities, establishing strategic partnerships with airlines. He then became Commercial Manager and Organizational Coordinator for Italy at Festival Crociere S.p.A., where he developed commercial strategies, coordinated marketing activities, and managed the sales network.
In 2001, he embarked on a long career in the trade fair sector, taking on increasingly senior roles. He first served as Sales Manager at Fiera di Genova, overseeing the event portfolio and developing new trade fair formats. He later became Commercial Director at BolognaFiere and then at Fiera Roma, where he played a key role in launching and positioning the new exhibition center, increasing revenue and expanding the event portfolio.
In 2013, Bruzzone was appointed CEO of Fiera di Genova, successfully leading a financial and operational restructuring that restored the company to economic stability. This success led to his appointment in 2015 as CEO of BolognaFiere, one of Italy’s leading trade fair organizations. Under his leadership, the company experienced exponential growth, with revenue rising from €130 million in 2016 to €195 million in 2019, alongside significant international expansion. He also oversaw key mergers and acquisitions, spearheaded the redevelopment of the exhibition district, and improved organizational efficiency.
Since December 2023, following the company’s stock market listing, Bruzzone has served as CEO of the BolognaFiere Group, continuing to strengthen the company’s global presence and solidify strategic partnerships, including its collaboration with Informa Group PLC.
Beyond his managerial responsibilities, he holds several institutional roles: he is Vice President of AEFI (Italian Exhibition and Trade Fair Association) and Vice President for the European Chapter of UFI (The Global Association of the Exhibition Industry). He has also served on the boards of directors of various companies in Italy and abroad, particularly in the trade fair and events sector.
- Company website:
- http://www.bolognafiere.it
Speaker on
New Formats, Experiences and Revenue Streams - The Venues Perspective
European Conference track – Open to all
06/05/2025
|
16:05 - 16:35