Doing Business with Türkiye: Opportunities for European Organisers
Conference
2026-06-05 | 10:40 AM - 11:10 AM
For European organisers, Türkiye presents a three-sided opportunity. First, an untapped exhibitor pipeline: Turkish government grants actively fund companies' participation at international trade fairs; yet most European show teams don't know how to access them. Second, a mature and dynamic domestic market attracting international investment, with lessons from the many international organisers already on the ground. Third, a centerpiece on a shifting regional chessboard: in light of recent events, Türkiye's position as a bridge between Europe, Asia, and the Middle East takes on new strategic weight. This panel unpacks all three.
