UFI Regions Cup | Izmir 2026
Conference
2026-06-04 | 10:25 AM - 10:45 AM
The UFI Regions Cup | Izmir 2026 is a new, interactive format highlighting three markets where European organisers are most actively looking to grow their business internationally today. Three regional teams will take part: USA, the Middle East, and South East Asia.
The Cup launches with a fast-paced live session featuring quick-fire rounds, key market insights, and audience interaction, comparing the regions across factors such as infrastructure, government support, ease of doing business, and growth potential. European organisers in the audience act as the judges, scoring the regions based on their priorities.
The competition then continues across the two-day conference, with points earned through further engagement and insights, before concluding with a final Regions Cup ranking. Who will be crowned the first UFI Regions Cup Champions?