Navigating the US Exhibition Ecosystem: Strategies for Success
Leadership Insight Series - Workshop - Open to allUS Exhibition
2025-06-04 | 09:00 AM - 12:00 PM | TIF-HELEXPO at Ioannis Vellidis Center - Hall 4
This SISO-organised session offers a deep dive into the U.S. exhibition market, featuring insights from key industry leaders. Each speaker brings a wealth of knowledge across the exhibition ecosystem and the critical intersections where successful exhibitions are shaped in the U.S. The session will conclude with a panel discussion and Q&A, fostering dialogue across the industry and geographies.
Topics covered will include:
- Washington, DC Decoded: The 4 ‘Ts’ of U.S. Politics Impacting the Exhibitions Industry
- Why now might be the best time
- The Real (Exhibition) World: U.S.
- Find out what happens when four industry leaders stop being polite and start getting real (about the U.S. market).
- Strategies for Success
